The new iPad from Apple is the third generation iPad which is capable of so much more than you ever imagined. To ensure your hands-on experience is even better, Apple has made a few improved enhancements to the main features, such as the display, the camera and the wireless connection. The Retina display is what sets it apart from the rest, with four times more pixels than the iPad2, the new iPad provides razor sharp text and richer colours. The Retina display on the new iPad features a 2048x1536 resolution, 44% greater colour saturation and an astounding 3.1 million pixels, in the same 9.7 inch space. The new iPad 2 provides an amazing 10 hours of battery life. The 5MP iSight Camera lets you capture great stills in all light and detailed 1080p HD movies. Other features include over 200,000 apps, an f/2.4 aperture and five-element lens and ultra-fast wireless technology that allows you to connect to the internet over Wi-Fi and Cellular networks - 4G is only available in the US and Canada.
Apple The new iPad
Retina display. See everything like never before
The best display ever on a mobile device
Everything you do with iPad, you do through its large, beautiful display. And when the display is better, the entire iPad experience is better. The Retina display on the new iPad features a 2048x1536 resolution, 44 per cent greater colour saturation and an astounding 3.1 million pixels — in the same 9.7-inch space. That’s four times the number of pixels in iPad 2 and a million more than an HDTV. Those pixels are so close together, your eyes can’t discern individual ones at a normal viewing distance. When you can’t see the pixels, you see the whole picture. Or article. Or game. In ways you never could before.
Breakthrough technology. For a breakthrough display
In order to create a display with four times the pixels, we had to design it in a completely new way. You see, every pixel in a display has multiple signals telling it when to light up. But when you have a lot of pixels and a lot of signals on the same plane, signals get crossed and image quality suffers. To make sure everything on the new iPad looks crystal clear, Apple engineers elevated the pixels onto a different plane — separating them from the signals. It’s technology that’s breakthrough. Just like the new iPad itself
The A5X chip with quad-core graphics drives four times the pixels of iPad 2, yet it delivers the same smoothness and fluidity iPad is known for. Even with all that extra oomph, the new iPad still gets an amazing 10 hours of battery life.
More power on display
The Retina display on the new iPad wouldn’t be possible without the new and powerful A5X chip. It drives power to every one of the 3.1 million pixels in the display. And its quad-core graphics processing makes everything you do on iPad feel incredibly responsive. From the little things like swiping, scrolling and pinching to the big things like editing photos in the new iPhoto, applying filters and transitions in iMovie and, of course, playing games.
Instant on. Touch and go
You use your iPad all the time. A few minutes here, an hour or so there. And each time you press the Home button or open the Smart Cover, it’s ready to go. Instantly. That’s the work of flash storage. It’s fast and reliable, so you can get to your apps and do whatever you need to do, pronto.
Battery life spared
The new iPad features a Retina display with four times the pixels of iPad 2 and quad-core graphics. How much of an effect does that have on battery life? Almost none. You still get up to 10 hours of power to read, watch, play, write and create whatever you want, all you want.
Shoot 5-megapixel still images
The 5-megapixel iSight camera features a backside illumination sensor that captures great-looking pictures whether by sunlight or candlelight. Autofocus, tap to focus and tap to set exposure functions mean every photo you take instantly becomes a frame-worthy gem. And with built-in face detection that automatically balances focus and exposure across up to 10 faces, there’s more room for more grins. So everyone look at iPad and say “Cheese”.
Record HD video in full 1080p
Sometimes life takes you by surprise. You’re reading a best-seller on your iPad waiting for the morning train when you spy a gifted performer on the platform. Or you’re browsing the web on the sofa when your dog trots by wearing your daughter’s tutu. The iSight camera on the new iPad lets you capture all these unpredictable, beautiful and hilarious moments. In 1080p HD, no less. And with automatic video stabilisation, your recording is free of bumps and shakes. Which is a big advantage when you’re laughing uncontrollably.
It’s all in the lenses
Megapixels matter. But the quality of a photo is determined by other things too — like the camera’s optics, image signal processor and software. The iSight camera uses advanced optics to give you the best picture possible. With an ƒ/2.4 aperture and a five-element lens, it captures light efficiently to produce a sharper overall image. And the hybrid infrared filter — typically reserved for expensive SLR cameras — keeps out harmful IR light for more accurate, uniform colours.
4G Ultra-fast wireless. Full speed ahead
World ready. And very well connected
You use your iPad a lot, so you want it with you wherever you go. The new iPad offers the most comprehensive support for networks around the world. It’s designed with mobile antennas that access a larger frequency spectrum. That means you can get online almost anywhere you are. You can even pop in a local SIM card to get a connection when you’re travelling.
Really really fast is your only option
The new iPad supports fast cellular networks the world over — including 4G LTE networks in the U.S. and Canada.2 So you can browse the web, stream content, or download a movie at blazing-fast speeds. It also works on GSM/UMTS worldwide network technologies including HSPA, HSPA+, and DC-HSDPA — the fastest 3G networks out there. You’ll see downlink speeds up to 42 Mbps with DC-HSDPA and up to 21.1 Mbps with HSPA+.3
2.4G LTE is supported only on AT&T and Verizon networks in the U.S. and on Bell, Rogers, and Telus networks in Canada. Data plans sold separately.
3.Based on theoretical peak speeds. Actual speeds will be lower.
Choose the iPad that’s right for you
What’s the difference in storage sizes?
iPad comes in three storage sizes: 16GB, 32GB and 64GB. The term ‘GB’ stands for gigabytes. The more gigabytes you have, the more content you can store on your iPad — apps, HD videos, films, photos, books, magazines and more. If, for example, you have a large music library or you frequently download HD films, it’s a good idea to consider an iPad with a larger storage capacity. If you have a relatively small music or photo library or rarely make or buy films, an iPad with a smaller capacity may be better for you. Of course, over time you will accumulate many things on your iPad, so you’ll want to think about how your storage needs may evolve.
Wi-Fi or Wi-Fi + 4G?
iPad with Wi-Fi uses high-speed Wi-Fi networking to connect to the Internet. It’s ideal if you have a wireless Internet router in your home or if you’ll be using your iPad near a wireless hotspot in a coffee shop or school library, for example. There are Wi-Fi hotspots nearly everywhere around the world — iPad with Wi-Fi finds them automatically.
iPad with Wi-Fi + 4G keeps you connected to the Internet using a fast mobile data connection when Wi-Fi isn’t available. So you can stay connected when you’re commuting on the train, hanging out at the park or looking for directions on the road. It’s available without a contract, and service is sold separately.
About 4G Data Plans for iPad
To start mobile data service on your iPad with Wi-Fi + 4G, you will need a micro-SIM card and a data plan. A range of data plans is available and most don’t require a contract. You can start data service anytime after installing the micro-SIM card. Some plans can even be started from the iPad.
The world’s most advanced mobile operating system
iOS is the magic behind iPad. It lets you see and do everything using Multi-Touch. It includes all the powerful, innovative and fun built-in apps you use every day, many times a day. It’s the preferred choice for app developers. And it’s yet another reason no other device comes close to iPad.
Your content. On all your devices
iCloud stores your music, photos, apps, mail, contacts, calendars, documents and more, and wirelessly pushes them to all your devices.4 So if you buy a song, take a photo or edit a calendar event on your iPad, iCloud makes sure it appears on your Mac, iPhone and iPod touch too. You don’t have to do a thing.
Talking is the new typing
Write an email. Send a text. Search the web. Create a note. Or tweet a thought. And do it all with only your voice. Instead of typing, tap the microphone icon on the keyboard. Then say what you want to say while your iPad listens. Tap Done and, just like that, your spoken words become written words. Dictation also works with third-party apps, so you can do things like update your Facebook status.
App Store. Something for everyone. And everything
Apps for iPad aren’t like anything else. That’s because every app — 200,000 and counting — is designed to work with iPad features like the beautiful 9.7-inch screen, Multi-Touch, the accelerometer, the gyroscope and more.
iPad Smart Cover. Designed for iPad
More than a way to protect iPad from dust and scratches, the iPad Smart Cover can wake and sleep iPad with a simple open and close. It even folds back and instantly turns into a handy little stand.
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