MacBook. Light. Years ahead.
With thin and light designs, powerful performance, amazing displays and all-day battery life, Mac notebooks deliver the world’s best portable computing experience. MacBook now features faster Kaby Lake processors up to 1.3 GHz Core i7 with Turbo Boost up to 3.6 GHz and up to 50 percent faster SSD, and supports up to twice the memory. Weighing just two pounds and measuring 13.1mm thin, MacBook is Apple's thinnest and lightest notebook for all-day, on-the-go computing. View >>
MacBook Pro. A touch of genius.
The updated 13-inch MacBook Pro features Kaby Lake processors up to 3.5 GHz Core i7 with Turbo Boost up to 4.0 GHz, and the 15-inch MacBook Pro goes up to 3.1 GHz Core i7 with Turbo Boost up to 4.1 GHz. The 15-inch MacBook Pro now comes standard with more powerful discrete graphics with more video memory, and the 13-inch MacBook Pro adds a new $1,299 (US) configuration. With the revolutionary Touch Bar with Touch ID, gorgeous 500-nit Retina display, Thunderbolt 3 and incredible performance in a portable design, MacBook Pro is the best pro notebook Apple has ever made. View >>
iMac. The vision is brighter than ever.
A desktop experience that draws you in and keeps you there. This is the idea behind today’s iMac. And now that idea is more powerful than ever. The new iMac is packed with all-new processors, the latest graphics technologies, innovative storage and higher-bandwidth connectivity. And it all comes to life on the brightest and most colourful Retina display iMac has ever seen. So you get an even more immersive experience — and a scintillating new way to take it all in. View >>
iPad Pro. Anything you can do, you can do better.
No matter the task, the new iPad Pro is up to it — and then some. It offers far more power than most PC laptops, yet is delightfully simple to use. The redesigned Retina display is as stunning to look at as it is to touch. And it all comes together with iOS, our intuitive, advanced mobile operating system. iPad Pro. Everything you want modern computing to be. Now even, well, better. View >>
iPad mini 4. Mighty. Small.
There’s more to mini than meets the eye. iPad mini 4 puts uncompromising performance and potential in your hand. It’s thinner and lighter than ever before, yet powerful enough to help you take your ideas even further. View >>
iPhone 7. This is 7.
iPhone 7 dramatically improves the most important aspects of the iPhone experience. It introduces advanced new camera systems. The best performance and battery life ever in an iPhone. Immersive stereo speakers. The brightest, most colourful iPhone display. Splash and water resistance. And it looks every bit as powerful as it is. This is iPhone 7. View >>
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