Apple iPad with Retina Display 16GB Wi-Fi + Cellular - Black

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The Apple iPad with Retina Display 16GB Wi-Fi + Cellular Black is a tablet computer with a true-to-life Retina display, multi-touch screen, 5MP camera, virtual keyboard, powerful A6X chip and a variety of apps for everyone and everything. The most important feature on the iPad is the screen, the Retina display features a 2048x1536 resolution, rich colour saturation and an astounding 3.1 million pixels. That's four times the number of pixels in the iPad 2 and a million more than on a HDTV. The new A6X chip inside delivers up to twice the CPU and graphics performance of the A5X chip and ensures that everything is faster and even more responsive. The iPad with Retina display offers you a 10-hour battery life so you can read, write, play, watch and create whatever you want, all you want. Included are a number of included apps, such as Siri, Maps, Mail, Photo, FaceTime, iBooks, Safari and more. The iPad with Retina Display 16GB Wi-Fi + Cellular has Wi-Fi and cellular (data plan sold separately) connectivity.

Apple iPad with Retina Display

Choose the iPad that’s right for you.

What’s the difference in storage sizes?
iPad with Retina display comes in three storage sizes: 16GB, 32GB and 64GB.2 The term “GB” stands for gigabytes. The more gigabytes you have, the more content you can store on your iPad — apps, HD videos, films, photos, books, magazines and more. If, for example, you have a large music library or you frequently download HD films, it’s a good idea to consider an iPad with a larger storage capacity. If you have a relatively small music or photo library or rarely make or buy films, an iPad with a smaller capacity may be better for you. Of course, over time you will add more things to your iPad, so you’ll want to think about how your storage needs may evolve.

Wi-Fi or Wi-Fi + Cellular?
Wi-Fi model: Uses high-speed Wi-Fi networking to connect to the Internet. It’s ideal if you have a wireless Internet router in your home or if you’ll be using your iPad near a wireless hotspot in a coffee shop or school library, for example. There are Wi-Fi hotspots nearly everywhere around the world — iPad with Wi-Fi finds them automatically.

Wi-Fi + Cellular model: Keeps you connected to the Internet using a fast mobile data connection when Wi-Fi isn’t available. So you can stay connected when you’re commuting on the train, hanging out at the park or looking for directions on the road. It’s available without a contract, and service is sold separately. See your carrier for tariff information.

About Data Plans for iPad
To start mobile data service, you will need a micro-SIM card and a data plan. A number of no-commitment data plans are available that don’t require a long-term contract. When you order your iPad from the Apple Online Store, you can add a micro-SIM card from any of the carriers listed below. You can start data service anytime after installing the micro-SIM card. Some plans can even be started from your iPad.

The key features

The best display ever on a mobile device.
Everything you do with iPad, you do through its large, beautiful display. And when the display is better, the entire iPad experience is better. The Retina display on iPad features a 2048x1536 resolution, rich colour saturation and an astounding 3.1 million pixels. That’s four times the number of pixels in iPad 2 and a million more than an HDTV. Those pixels are so close together, your eyes can’t discern individual ones at a normal viewing distance. When you can’t see the pixels, you see the whole picture. Or article. Or game. In ways you never could before.

Twice the speed. Twice the graphics performance.
The new A6X chip inside iPad is our most powerful mobile chip yet. It delivers up to twice the CPU and graphics performance of the A5X chip. And it makes iPad feel faster and even more responsive. Apps launch instantly and run smoothly. Graphics-intensive games are fluid and lifelike on the gorgeous Retina display. And with improved image signal processing built into the A6X chip, the photos and videos you take with the 5-megapixel iSight camera look sharper and even more Retina worthy.

10-hour battery life.
iPad features a 3.1-million-pixel Retina display and an advanced processor and graphics. How much of an effect does that have on battery life? Almost none. You still get up to 10 hours of power to read, watch, play, write and create whatever you want, all you want.1

Built-in apps.
Straight out of the box, iPad takes the things you do every day and makes them extraordinary. Map out your next adventure. Then shoot it in 1080p HD. Ask Siri to help you find the best pizza in town. Watch a webcast or a film. Read a best-seller or a magazine. Check email. Send messages. Or stay in touch face to face over FaceTime. You’ll be amazed at how much is built right in.2

Over 275,000 apps from the App Store.
The App Store is home to more than 275,000 iPad apps and counting.3 But quantity is only part of the story. These are beautiful, immersive, made-just-for-iPad apps. And they change the way you do everything. You can make a spreadsheet for work, make a Hollywood-style trailer for fun, plan a lesson, plan a trip or simply plan a meal — all on a single device.

Wave hello with the new FaceTime HD camera.
FaceTime on iPad puts you face to face — even when you’re miles apart. You can make a video call over Wi-Fi or a mobile network,4 so if you’re out and about, your friends and family are never out of the loop. And now with the new FaceTime HD camera, everyone can get an even better view of you and what’s around you. You can also use it for taking self-portraits or recording 720p HD video.

Record HD video in full 1080p.
Sometimes life takes you by surprise. You’re reading on your iPad while waiting for the train when you spy a talented performer on the platform. Or you’re browsing the web on the sofa when your dog trots by wearing your daughter’s tutu. The iSight camera on iPad lets you capture all these unpredictable, beautiful and hilarious moments. In 1080p HD, no less. And with automatic video stabilisation, your recording is free of bumps and shakes. Which is a big advantage when you’re laughing uncontrollably.

Shoot 5-megapixel still images.
The 5-megapixel iSight camera features a backside illumination sensor that captures great-looking pictures whether by sunlight or candlelight. When you shoot photos, the big, beautiful Retina display becomes a big, beautiful viewfinder — giving you plenty of room to compose your shot. Autofocus, tap to focus and tap to set exposure functions mean every photo you take instantly becomes frame-worthy. And with built-in face detection that automatically balances focus and exposure across up to 10 faces, there’s more room for more grins. So everyone look at iPad and say “Cheese”.

Advanced Wi-Fi technology. Built in.
The new Wi-Fi capabilities built into iPad keep you connected faster than ever — up to twice as fast as any previous-generation iPad. With dual-band (2.4GHz and 5GHz) 802.11n Wi-Fi and support for channel bonding, download speeds can reach up to 150 Mbps.5 Translation: many of the things you do every day may start to feel a whole lot faster.

Next-generation mobile connectivity
If you want to connect to the Internet even when you don’t have access to Wi-Fi, choose iPad with Wi-Fi + Cellular. It now supports even more ultra-fast mobile networks around the world — including advanced networks such as HSPA, HSPA+ and DC-HSDPA. So you can download content, stream video and browse the web at amazing speeds — without a contract or long-term commitment.

Just ask Siri.
Siri is the intelligent assistant that helps you get things done, just by asking. Talk to Siri as you would to a person: ask “Do I need an umbrella?” or “What time is the barbecue on Sunday?” Siri not only understands what you say, it knows what you mean. It works out the right apps to use to find the right answer. Then, just like a personal assistant, Siri provides you with the information you need.6

1.Battery life varies by use and configuration; see for more information.
2.Some features may not be available in all countries or all areas. Click here to see complete list.
3.Refers to the total number worldwide. Not all content is available in all countries.
4.FaceTime video calling requires a FaceTime-enabled device for the caller and recipient and a Wi-Fi connection. Availability over a mobile network depends on carrier policies; data charges may apply.
5.Based on theoretical peak speeds. Actual speeds will be lower.
6.Siri is available in Beta and requires Internet access. Siri may not be available in all languages or in all areas, and features may vary by area.
Click here to see complete list. Mobile data charges may apply.

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Product Specification

Battery Life Up to 10 hours
Colour Black
Connectivity Lightning connector, 3.5-mm stereo headphone mini-jack, Built-in speaker, Microphone, Micro-SIM card tray
Included Accessories iPad with Retina display, Lightning to USB Cable, USB Power Adapter
Processor Type Apple Dual-core A6X processor with quad-core graphics
Screen Resolution (Pixels) 2048 x 1536
Screen Size (Inches) 9.7
Size (mm) 241.2 x 185.7 x 9.4 mm
System Requirements OS X v10.6.8 or later PC: Windows 7; Windows Vista; or Windows XP Home or Professional with Service Pack 2 or later
Weight (g) 662
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Product Code: 1533820-wex Manufacturers Part Number: MD522B/A Got a question? Get it answered...